Contemporary Issues in Health Care Marketing

Order Instructions
Analyzing the effect on the issue on consumers and health care organizations’ marketing and propose how the issue could be studied. Include the following:
> Background: Discussion about why the research issue is of important social concern or theoretical interest.
> Problem: Inclusion of a clear statement identifying the need to study the issue and statistics documenting the issue’s scope with credible research published in the last 5 years.
> Significance: General significance, discussion about the importance of studying the issue as well as the contribution the research may make to current and future studies.
> Leadership significance: Discussion about how studying the issue may add to the body of leadership knowledge and literature.